One of my life list goals has been to hold my own workshops for women. I gave myself 2013 to accomplish this major goal, and I’m happy to say that, yes, I’ve achieved it! Aside from my WAHMderful Workshops joint venture with Manila Workshops, I also have my own brand of smaller, more intimate workshops and seminars for women in business and women bloggers.
Collectively, they are under my personal brand, MartineDeLuna.com, which is my professional website. I only launched this small business mid-2013, and I am excited for where it’s headed. I’ve been doing blog coaching for about two years now, but just as a sideline. Now with the new workshops — Write On, and these new Business Bliss workshops — I feel as if I can really get a healthy momentum going: I’m teaching (again), doing work that I enjoy, with people I respect and admire: moms, women in business, talented and passionate bloggers and creative entrepreneurs.
Last October 8, I held my first “mini-seminar” at Stacy’s Home Cafe in Bonifacio Global City. The topic for the day was “Business & Blogging: Why Businesses Today Need to Blog.”
Sidetrip to an event…
Before the workshop began, I also had time to pop in at the second floor of Stacy’s, to an event I was also invited to by Tammy Tancinco of Mustela Philippines. Actually, the entire Stacy’s Home Cafe turned out to be booked that day for these “for women only” events, and it just so happened that they scheduled Tammy’s and my event on the same day, just on different floors!
Since I was super busy preparing for my workshop, I could not attend the entire Mustela event. However, I stayed for a quick lunch and chat with the lovely Mustela “madames”, Sharleen and Tammy, as well as #thevainmama herself and my fellow Glam-O-Mama contributor, Vanessa Mayuga-Santos.
I was able to learn about the wonderful new changes to the Mustela line, too. Tammy and Sharleen — who are very passionate about their business and the mission of Mustela — filled me in on the most current research on a newborn’s skin. Apparently, newborns have a super abundant reserve of stem cells, particularly at birth. These cell resources can actually provide everything a baby’s skin needs — and more. However, these stem-cell reserves, if not taken care of during a baby’s earliest years, can not reach their full maturity. And, as we all know, babies’ skin are prone to daily stresses from many baths, from exposure to the elements, from other skin conditions, etc. As such, this fragility prevents baby’s skin from effectively protecting the precious stem cell resources.
It’s a good thing that Mustela Bebe now comes with a new active ingredient called Avocado Perseose, which “supports the development of the barrier function and protects the reserve of cells against day-to-day stresses.”
I got my own “baby bag” of Mustela loot, too. I didn’t take everything out, but trust me, that bag back there is full of Mustela Bebe goodies, all with the new Avocado Perseose. Thank you, Tammy, Sharleen! Thank you, Vanessa, too!
Workshop: Business & Blogging
My mini-seminar/workshop that day was a “by invitation only” event for some women in business and bloggers. I presented the ladies with a number of helpful facts on blogging, specifically on how they could leverage blogging as a tool for brand building and low-cost marketing. Typically, many businesses tap bloggers to talk about their products, services and offerings. However, the fact is that businesses are losing money by not tapping into the proper blogger market and by not using the right blogger strategies.
My goal for the mini-seminar is to help small business owners understand the realities of the blogging world, and how to leverage blogging towards their own brand. In terms of benefiting bloggers, it is the mini-seminar’s mission to help these online influencers understand how to support businesses through blogging, without having to come across with the “hard sell” that normally turns off blog readers.
L-R: Christine Laman of La Creperie; Rachelle Almario of Pietro Collection; Roselle – freelance writer and blogger; Grace Baja of The Spoiled Mummy lifestyle blog. Seated, L-R: Jen Mayuga-Santos of Sesou Nature; Ria Cauton – entrepreneur, resort manager; yours truly; Maricel Mendoza of A Sweet Cottage creatives
Details about the content of the seminar will be covered in my professional site, MartineDeLuna.com. If you’d like to attend the workshop and find out WHY your business needs to blog — and not just rely on bloggers to write about you — then I invite you to be one of the next seven ladies who can attend this event. (You may signify your interest by signing up here: https://docs.google.com/forms/d/1mkR7wTRctJCkI91X89fTcQXs7NJOCA1g_cDNaMxuiWY/viewform Slots are on a first-paid, first-seated basis. Thanks!)
I’d like to thank Stacy’s for being our lovely venue for this mini-seminar! They did a great job of preparing a special merienda menu for us, too. I’ll surely be holding another event there, maybe a creative blogging workshop or a crafting event!